Sylvia Jensen, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 31 Mar 2020 17:36:10 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Sylvia Jensen, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 Solving the cross-channel personalisation problem https://www.marketingtechnews.net/news/2017/may/02/solving-cross-channel-personalisation-problem/ https://www.marketingtechnews.net/news/2017/may/02/solving-cross-channel-personalisation-problem/#respond Tue, 02 May 2017 08:00:35 +0000 http://marketingtechnews.sites.techforge.v1/news/2017/may/02/solving-cross-channel-personalisation-problem/ Sylvia Jensen, Senior Director of Marketing EMEA at Oracle Marketing Cloud, explains why marketers are finding it difficult to connect digital identities and what they can do to create a unified, personalised experience for their customers.

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