Joanne Joynson-Hewlett, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 31 Mar 2020 17:37:25 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Joanne Joynson-Hewlett, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 For luxury brands, the possibilities of programmatic cannot be ignored https://www.marketingtechnews.net/news/2019/dec/03/luxury-brands-possibilities-programmatic-cannot-be-ignored/ https://www.marketingtechnews.net/news/2019/dec/03/luxury-brands-possibilities-programmatic-cannot-be-ignored/#respond Tue, 03 Dec 2019 09:37:42 +0000 http://marketingtechnews.sites.techforge.v1/news/2019/dec/03/luxury-brands-possibilities-programmatic-cannot-be-ignored/ For luxury brands, creating customer relationships, and the revenues they bring, is everything. As an increasingly higher percentage of all ad budgets

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Is app apathy hurting your marketing strategy? https://www.marketingtechnews.net/news/2019/jul/15/app-apathy-hurting-your-marketing-strategy/ https://www.marketingtechnews.net/news/2019/jul/15/app-apathy-hurting-your-marketing-strategy/#respond Mon, 15 Jul 2019 13:51:48 +0000 http://marketingtechnews.sites.techforge.v1/news/2019/jul/15/app-apathy-hurting-your-marketing-strategy/ Are you reaching your audience directly through mobileĀ apps? If not, there is a whole new digital market that remains, literally, untapped.

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