Bernard Yu, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Wed, 27 May 2020 11:00:56 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Bernard Yu, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 The last (third party) cookie: How to prepare for a new era of digital advertising https://www.marketingtechnews.net/news/2020/may/27/the-last-third-party-cookie-how-to-prepare-for-a-new-era-of-digital-advertising/ https://www.marketingtechnews.net/news/2020/may/27/the-last-third-party-cookie-how-to-prepare-for-a-new-era-of-digital-advertising/#comments Wed, 27 May 2020 11:00:54 +0000 http://marketingtechnews.net/?p=105706 In a 1984 episode of Sesame Street, Prairie Dawn, the most-level headed Muppet, is faced with a difficult challenge: she must explain the concept of ‘the last cookie’ to the Cookie Monster. The presentation begins well. Prairie asks the Cookie Monster to eat three of the four cookies on the table, and he does so... Read more »

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