James Hall, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Fri, 14 Aug 2020 11:56:37 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png James Hall, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 Why digital accessibility is now essential in the pandemic era https://www.marketingtechnews.net/news/2020/aug/14/why-digital-accessibility-is-now-essential-in-the-pandemic-era/ https://www.marketingtechnews.net/news/2020/aug/14/why-digital-accessibility-is-now-essential-in-the-pandemic-era/#comments Fri, 14 Aug 2020 11:56:35 +0000 http://marketingtechnews.net/?p=105992 In a matter of weeks, Covid-19 achieved what years of lobbying and education had not – convincing organisations of the importance of making sure digital assets – like websites, emails and mobile apps – are easy to use and simple to navigate. With the sudden upswing in digital demand and the almost overnight disappearance of... Read more »

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]]> https://www.marketingtechnews.net/news/2020/aug/14/why-digital-accessibility-is-now-essential-in-the-pandemic-era/feed/ 1 Why email needs to be the perfect platform for the Covid-19 moment https://www.marketingtechnews.net/news/2020/may/01/why-email-needs-to-be-the-perfect-platform-for-the-covid-19-moment/ https://www.marketingtechnews.net/news/2020/may/01/why-email-needs-to-be-the-perfect-platform-for-the-covid-19-moment/#comments Fri, 01 May 2020 12:43:53 +0000 http://marketingtechnews.net/?p=105563 If anyone ever needed proof that email isn’t dead, the Covid-19 crisis has provided it in spades. As companies around the globe became aware that the crisis would have an impact on their operations, customer communication became a higher priority than ever before.  And rather than turning to instant messaging, chatbots, or any number of... Read more »

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