buyer intent Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/buyer-intent/ Digital Marketing News: customer experience, social, mobile marketing Mon, 25 Jul 2022 13:39:38 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png buyer intent Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/buyer-intent/ 32 32 87% of B2B companies fail to unlock full value of buyer intent data https://www.marketingtechnews.net/news/2022/jul/25/87-of-b2b-companies-fail-to-unlock-full-value-of-buyer-intent-data/ https://www.marketingtechnews.net/news/2022/jul/25/87-of-b2b-companies-fail-to-unlock-full-value-of-buyer-intent-data/#respond Mon, 25 Jul 2022 13:39:31 +0000 https://www.marketingtechnews.net/?p=108249 As many as 82% of B2B companies continue to find lead generation a challenge, with enterprises of more than 250 employees more likely to describe it as a “large challenge” than SMEs. This is according to a survey of US and UK senior marketing and sales professionals, commissioned by website tracking software firm, Leadfeeder. Lead... Read more »

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