Steve Sirich, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 31 Mar 2020 17:36:17 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Steve Sirich, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 How Bing embraced search intelligence https://www.marketingtechnews.net/news/2017/jul/10/how-bing-embraced-search-intelligence/ https://www.marketingtechnews.net/news/2017/jul/10/how-bing-embraced-search-intelligence/#respond Mon, 10 Jul 2017 08:10:05 +0000 http://marketingtechnews.sites.techforge.v1/news/2017/jul/10/how-bing-embraced-search-intelligence/ General manager at Bing Ads, Microsoft, Steve Sirich talks us through the way the search giant has embraced AI and how the future of queries is embedded in conversation, bots and cognitive services.

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