Fabio spent the last 14 years working in the marketing technology space and just over 4 years ago he set up the UK operations for Adverity, the marketing intelligence platform. Since then, Fabio helped brands and agencies with their complex campaign measurement, reporting and optimisation needs. Most recently, in his role of VP Business Development, Fabio works with strategic partners to extend the reach of Adverity’s technology and spends time evangelising on the importance of data ownership and data quality in a marketing context. Adverity is an intelligent marketing analytics platform specialised in enabling data-driven marketing teams to make better decisions and improve performance, faster and easier.
