A decade ago, the job of a CMO was easy. Or at least easier, in that the role had tightly defined limits. 

Today, things have changed. One of the largest driving forces behind the development of CMO strategy has been the emergence of several cross-cutting concerns that affect the work of all of the C-suite. One of the most important has been security.

This means that cybersecurity is no longer just a 'technical' risk. Instead, it is a business risk that affects...